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    This season, Junya looks to the lo-tech rugged outdoor lifestyle for a foundation.
    From a look incorporating YETI to a patterned patchwork shirt, practical and rugged materials are omnipresent. Manifested in pieces such as a Carhartt collaboration Chore Jacket to the eYe Moleskin pants. Each look complements elements inspired by Junya Watanabe that try to imagine this ethos in an urban context through knitwear with woven nylons, indigo denim work pants and patchwork shirting.
    Our Fall 21 Junya selection draws its inspiration from vintage Sears and LL-Bean catalogues, creating vintage sportswear ensembles. We've paired flannel with Moleskine and combined Carhartt Duck twill jackets with Denim. Overall, this season emphasizes utility over performance.
    While YETI coolers get a lot of attention, the company offers an impressive line of other products that we are happy to showcase at Norse Store. We carry a carefully curated selection of gear that we think you and your family and friends will enjoy and appreciate, from drinkware to coolers.